AstraZeneca DIG

Task:
Design a brand identity for clinical trials programme. Roll out the brand across Mobile, Desktop and Print.

Scope:
Application, Graphic Design, Illustration, Branding and UI.

Solution:
Identified a clean and simplistic look and feel keeping in mind the users emotions. Designed a fresh UI to bring clinical trials process up to date. Created a seamless look & feel to be used across multiple platforms. Defining the future in Healthcare & Innovation.
This was part of the AstraZeneca DIG (Digital Innovation Group) programme.